Starbucks - Howard Schultz

[Sir Tokyo Sexwale]

hmmm, maybe I'll have to remove them from the list, although I still won't drink a cup of that muck:

 

Starbucks buys expensive beans and pays its growers?be they in Guatemala or Ethiopia?an average of 23% above the market price. A similar benevolence applies to company employees. Where other corporations seek to unload the burden of employee benefits, Starbucks gives all American employees working at least 20 hours a week a package that includes stock options (?Bean Stock?) and comprehensive health insurance.

 

For Mr Schultz, raised in a Brooklyn public-housing project, this health insurance?which now costs Starbucks more each year than coffee?is a moral obligation. At the age of seven, he came home to find his father, a lorry-driver, in a plaster cast, having slipped and broken an ankle. No insurance, no compensation and now no job.

 

Hence what amounts to a personal crusade. Most of America's corporate chiefs steer clear of the sensitive topic of health-care reform. Not Mr Schultz. He makes speeches, lobbies politicians and has even hosted a commercial-free hour of television, arguing for reform of a system that he thinks is simultaneously socially unjust and a burden on corporate America. Meanwhile the company pays its workers' premiums, even as each year they rise by double-digit percentages. The goal has always been ?to build the sort of company that my father was never able to work for.? By this he means a company that ?remains small even as it gets big?, treating its workers as individuals. Starbucks is not alone in its emphasis on ?social responsibility?,

 

here

[SkippyjonJones]

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